GMA Lite Offers

Table of Content

  1. Description
  2. Availability
  3. Filter
  4. Information
  5. Screenshots
  6. Row Details

Description

The report shows all sales with GMA app coupons, redemptions of Feedback vouchers and the McCafe collectible pass. All coupons available via the McDonald's app are taken into account. Excluding the "10% off next order" coupons and regular (non-app related) coupon promotions.
Back to Top

Availability

SubscriptionBasic
ScopeAll markets
Limitation–
Back to Top

Filter

  • Single or multiple restaurant selection
  • Date: from day – until day
  • Tools: Print page, Export to Excel
Back to Top

Information

McDonald’s App data is used to produce the report.

Back to Top

Screenshots

GMA Lite Offers
Back to Top

Row Details

NameUnitDescription
Coupon Sales gross Decimal Gross Sales (value) through coupons
Coupon Sales net Decimal Net Sales (value) through coupons
Coupon redemptions Decimal Number of redemptions
Coupon sales AVC gross Decimal Average coupon value gross
Coupon sales AVC net Decimal Average coupon value net
Coupon Basket AVC gross Decimal Average sales of all orders for which a coupon was redeemed gross
Coupon Basket AVC net Decimal Average sales of all orders for which a coupon was redeemed net
Coupon Sales Share gross % Coupon Sales Share of Total or POD's Gross Sales
Coupon Sales Share net % Coupon Sales Share of Total or POD's Net Sales
Coupon redemptions Share % Coupon Redemptions Share of Total or Pod guests

Back to Top

Was this helpful?